Yeonhyang Kang is a creative director and visual designer with a degree in Visual Communication Design from Korea.
She began her career as a graphic team lead at a menswear designer label, then worked as a senior designer for a golfwear brand, followed by directing artwork for a premium sportswear label in China.
Later led graphic direction for a major womenswear brand in China.
Currently working as a freelancer, she collaborates with various fashion brands including FILA China and DESCENTE golf China. Her recent projects include branding (B.I), packaging design, and IP-based character direction—offering creative solutions rooted in visual storytelling and design strategy.
2025 THEYLAB Branding Design / Space design / Collection consulting
2024 S.R Panda meet 2042 Branding Design
2024 Lee Han 1st digital album cover design
2023 '나의 해방일지' Book design / Published
2023 NEVERMIND golf Design directing / Branding design
2022 Fila China S.S 2023 Apparel graphic design
2022 DESCENTE Golf China S.S 2023 Apparel graphic design
2022 Flying Scotsman Banding design
2022 Mary Shin Brand renewal design / Brand Identity / Space design
2018 Foamal Coffee Brand Identity
2013 Cafe YEHARI Brand Identity
2012 Aficio Italian restaurant branding design
2012 KLEINOD Jewel Brand identity
2010 Samsung Galaxy S 'How to live
2009 Puma Disc blazer shoes / Package design
2008 New Audi A3 launching 'Designer's room' Graphic design / Space design